The Uganda Investment Authority (UIA) will host a Greater Masaka Investor Baraza bringing together Investors, Entrepreneurs, traders, government agencies, and private sector leaders to discuss investment opportunities and address challenges affecting businesses in the sub-region. Ahead of the engagement, Shamim Saad, the Investment Executive, from the Public Relations Unit spoke with Richard Nuwenyesiga, Director of the Domestic Investment Division, about the purpose of the Baraza and the opportunities it will present for investors and businesses in Greater Masaka. Below are his responses.
Qn: What is the Greater Masaka Investor Baraza and what does it seek to achieve?
The Greater Masaka Investor Baraza is an engagement organized by the Uganda Investment Authority (UIA) through its Domestic Investment Division (DID). Scheduled for Thursday, 19th March 2026, at Brovad hotel in Masaka. The forum will bring together entrepreneurs, private sector leaders, government agencies, and local government representatives to discuss investment opportunities and strengthen support for businesses in the Greater Masaka sub-region.
Qn: What are the main objectives of the Greater Masaka Investor Baraza?
The engagement aims to de-risk the Greater Masaka investment profile by highlighting how government Ministries, Departments, and Agencies (MDAs) can support investments in the region. It will also focus on profiling and licensing investors interested in identified business opportunities, supporting traders ready to transition into formal enterprises, and disseminating information that helps address investor challenges.
Qn: Which areas constitute the Greater Masaka sub-region that will be represented at the Baraza?
The Baraza will bring together stakeholders from Masaka City and the surrounding districts of Kalangala District, Kalungu District, Bukomansimbi District, Lwengo District, Lyantonde District, Rakai District, Kyotera District, Sembabule District, and Mpigi District.
Qn: How does the Investor Baraza fit within UIA’s broader strategy to support domestic investment?
The Baraza forms part of the Authority’s broader efforts to strengthen support for domestic investors and unlock the economic potential of the Greater Masaka region.
We are committed to creating practical opportunities for Ugandan entrepreneurs to invest, grow their businesses, and create meaningful jobs for our people.
Qn: What investment opportunities will be presented to participants during the engagement?
Participants will learn about investment opportunities identified in the Greater Masaka regional investment profile. The forum will also guide potential investors, Small and Medium Enterprises (SMEs), and traders interested in establishing businesses in the sectors highlighted within the profile.
The Greater Masaka Town Hall provides an important platform for engaging directly with potential investors, SMEs, and traders to share the investment opportunities identified in the regional investment profile and guide those interested in establishing businesses.
Qn: In what ways will the Baraza help address investor challenges and support business growth?
UIA will convene key government agencies to provide information, respond to investor concerns, and guide businesses on licensing and regulatory requirements. The engagement will also support traders willing to transition into manufacturing and value addition.
Our goal is not only to profile and license investors ready to take up these opportunities, but also to support traders who are willing to transition into manufacturing and value addition, ultimately driving business expansion, local industrialization, and job creation in the Greater Masaka sub-region.
Qn: Who is the primary target audience for the Greater Masaka Investor Baraza?
The engagement primarily targets potential investors ready to invest, SMEs operating in priority sectors, and traders interested in transitioning into formal businesses or investing in opportunities identified in the Greater Masaka investment profile.
ENDS.
